007: Real Talk: Community Over Competition
Hey planners! We've said it before and we'll say it again... Competition is healthy and can benefit your wedding planning business. We're big believers in the notion of community over competition so we decided to dedicate today's real talk episode to this topic. We discuss our views on community over competition and how to find joy in cheerleading other planners. We explore how to cultivate a community, why you need to find your own lane and how being a good human comes first (then profit will follow!)
What's in this episode:
- What community over competition means to us
- How to find joy in cheerleading for other planners
- What you can do to differentiate yourself in a new market
- Why you need to find your own lane and authentic self
- What it looks like to welcome competition
- The mindset of being a leader for your clients on the wedding day
- What you can do to start cultivating a community
Today's episode of the Planner Life Podcast is brought to you by SourcedCo. You wear a lot of hats as a wedding planner. When it comes to building your business, sometimes you have to choose between helping your couples and marketing your business. The ladies at SourcedCo help so you don't have to make that decision. Each month they design, style and shoot a new gallery of images and videos you need to step up your marketing in less time. Head to SourcedCo.com to learn more about their stock photos. Use code: Plannerlife for 15% off your purchase in the shop or your first three months of your subscription.
Links mentioned:
005: Real Expert: Natalie Franke of Rising Tide Society
Can't wait to hear more? Subscribe on your favorite podcast platform so you can be the first to know when we release a new episode! Get to know us even more by following along with us on Instagram @lindsaylongacre and @heatherhoesch. We’d love for you to visit us online on our website. Ready to uplevel your wedding planning business? We have so many resources and goodies available for you at The Planner Life Academy.